Hey, so I refuse to talk about myself in third person. I’m a born, raised, and currently based in New York creative. I received my BFA in Graphic Design from the Savannah College of Art & Design. With over 8 years of experience in the industry, I have previously worked at Jones Knowles Ritchie and DesignBridge.
Currently I am freelancing and take clients on a limited basis. If you are interested in working with me please inquire about my availability below:
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PACKAGING
Budweiser Holiday LTO’s
Budweiser has a long history of dressing up for the Holidays. Every November and December, the brewery in St. Louis, Missouri decks its halls with beautiful ornaments, garland and lights to celebrate the Yuletide.
But with consumers, celebrating the Holidays means trading-up to other beer brands perceived as more premium than Budweiser. Our task was to launch limited edition Holiday packaging that would make consumers take a second look. The packs had to feel special, dressed-up, and ready for the Holiday parties.
ILLUSTRATION:
Filip Yipp